by zwest on August 8, 2008
T.J. Gray, left, and Ashley Brown, principals of Rocket Fish, an industrial design company in Portsmouth, designed the Starbury sneakers, which retail for $14.98. The affordable basketball shoe is endorsed by New York Knicks guard Stephon Marbury.
If you shoot hoops you're probably aware of the Starbury line of shoes, endorsed by basketball star Stephon Marbury. The owners, Steve & Barry’s LLC, market the line as inexpensive, high-performance basketball shoes.
You may have also read about the controversy surrounding exactly how “sustainable” these shoes are.
Starbury shoes target an underserved market segment: inner-city kids. Their product addresses the social injustice of young underprivileged street players not being able to afford top-performing athletic shoes.
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